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  Coach William D. Moore, Certified Personal & Business Coach
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MLM Training on Customer Acquisition

If you like these questions, share them with anyone you know in the MLM, network marketing or direct sales business. These questions were taken from MLM The Game.

If your prospect asks you "Why should I buy your products or services?" it is best to do which of the following? 
BACK TO MLM GAME
A) start telling them all about the ingredients
B) tell them your personal testimony
C) find out what they are looking for or need
D) tell them you have the best product


Now... think of the answer, re-read the question if you need to, and answer the question mentally.

The answer to the question is: C) find out what they are looking for or need

The point is that you don’t know what your prospect wants. Answer A can really confuse someone. They might not care what is in your product, or they may not have the time to hear about that. What is in it does not emotionally engage your prospect. Answer B telling them your personal testimony is great after you find out how to frame it so that it best applies to them; don’t make the mistake in assuming this early on. Telling them you have the best product will make you seem like a used car sales man in a derogatory sense, nothing against them, but in this context I am sure you can relate. Be interested versus interesting, find out what they are looking for and need, and listen listen listen!

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